Banda ancha digital e Innovación abierta: Primeras Impresiones en el Sector de Tecnologías de la Información1179
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Objetivo. El estudio está orientado a descubrir cómo la Banda Ancha Digital (DBD) está afectando la práctica de la Innovación Abierta (OIN) en el Sector de las tecnologías de Información de la Zona Metropolitana de Guadalajara, México (ITSZMG), para lograr un modelo que mejore sus relaciones.
Metodología. Es una investigación descriptiva, exploratoria, correlacional, transversal, cualitativa-cuantitativa. Como investigación cualitativa, se basó en una amplia revisión de la literatura tras la cual, se usó el Panel Delphi en conjunto con el Proceso de Análisis Jerárquico (AHP), determinando nuestros principales factores: DBD (1 factor/6variables/43 indicadores) y OIN (3 factores/ 23 variables/ 161 indicadores), en un cuestionario en escala de Likert, involucrando a 600 especialistas en 200 firmas Pyme de la ITSZMG. El levantamiento de datos fue en el periodo de Septiembre-Diciembre 2016.Como investigación cuantitativa, se aplicó Análisis Factorial Confirmatorio, usando el software EQS 6.2.
El valor del estudio, es el proponer un modelo generalizado involucrando las relaciones entre DBD-OIN para la ITSZMG, e identificar las variables subyacentes y sus relaciones para realizar recomendaciones sobre cómo ser más innovador, entre las firmas en el sector.
Los resultados finales: 5/6 variables del DBD, tuvieron un efecto positivo sobre 18/23 variables de la OIN. Esto significa oportunidades de desarrollo del modelo,
Conclusiones: Obtuvimos un modelo empírico capaz de identificar sus propias relaciones DBD-OIN para lograr ser, un firma de mayor innovación abierta en la ITSZMG.
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