Social entrepreneurship and the creation of social value: the case in the Mexico northeast353
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Social entrepreneurship (SE) has been observed as a process in companies, while the figure of the social enterprise gains relevance as a perfect unit of analysis to evaluate it. The objective is to determine the effect of social entrepreneurship in the creation of social value at Huasteca Tamaulipeca of Mexico, a region that offers different conditions to those traditionally approached worldwide. A model was test using a sample of 148 observations with partial least squares (PLS) as the technique. The dimensions of ES innovativeness, risk management and socialness have direct effects on the creation of social value. The results provide an overview of the social entrepreneurship, positioning it as an important tool to create social value.
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